Wix can be a great starting point for building a website but for many growing New Zealand businesses, it quickly becomes a limiting platform.
This was the case with one of our recent clients, a small design studio based in Wellington, who came to us frustrated by Wix’s limitations and ready for more control. In this post, we’ll walk you through how we helped them move to WordPress, what we learned during the project, and how the switch transformed their website performance and flexibility.
🚀 Thinking about making the switch yourself? Explore our WordPress Conversion Services or request a free site audit.
🧩 The Problem: Wix Was Holding Them Back
Our client built their first site using Wix – drawn in by the drag-and-drop editor and pre-designed templates. But as their business grew, they started noticing critical issues:
- Slow loading speeds, especially on mobile
- Limited SEO control (and declining search traffic)
- A confusing editor with layout bugs
- No way to fully customise pages or add features like client logins or custom forms
They were paying a monthly subscription – but couldn’t fully control or extend their own site. That’s when they reached out to us.
🔁 The Solution: Move to WordPress Without Losing SEO or Style
We kicked off the project with a free site audit, which helped us:
- Map out all pages, images, and forms on the current Wix site
- Identify missing SEO elements and slow-loading areas
- Recommend a WordPress hosting plan suited to their traffic
From there, we built a private staging site and began the conversion process – replicating their brand and layout while improving structure, speed, and mobile performance.
✅ What the New WordPress Site Delivered
By the time we went live, the client’s new WordPress site delivered:
- 🚀 Faster performance – especially on mobile
- 🔍 Improved SEO – via proper heading structure, meta control, and schema
- ✍️ Content control – the client could now easily update pages, add blog posts, and manage galleries
- 📱 Better responsiveness – using a lightweight, mobile-friendly WordPress theme
- 🔐 Ownership – no more being locked into Wix’s closed ecosystem
- 🌐 Scalable hosting – on our fast, secure NZ WordPress hosting platform
🧠 What We Learned from This Conversion
Every migration teaches us something. Here’s what we took away:
1. Wix Sites Often Lack SEO Structure
We found missing H1 tags, improperly linked internal pages, and poorly optimised images. WordPress gives you real SEO control, especially when paired with tools like Rank Math or Yoast.
2. Clients Value Simplicity + Control
Our client loved the backend editor in WordPress once we gave them a quick training session. They felt more confident managing their site than they ever did in Wix.
3. Speed Makes a Big First Impression
After launch, bounce rates dropped by over 30% – a direct result of faster load times and better mobile layout.
💬 Client Feedback
“We wish we had done this years ago. WordPress feels like the grown-up version of Wix – faster, more flexible, and we finally feel in control of our content. Red Jet made the whole process smooth and stress-free.”
— Sarah R., Design Studio Owner, Wellington
🔧 Thinking About Making the Switch?
If you’ve outgrown Wix, you’re not alone – and it’s never been easier to move to WordPress. We offer:
- SEO-friendly migration with full content transfer
- Zero downtime (your site stays live until the new one is ready)
- Mobile optimisation and redesign (if needed)
- Support and training so you’re confident using your new site
👉 View our WordPress Conversion Services
